ISG China

About ISG China

Reed Exhibitions' International Sales Group (ISG) specialises in taking customers to Reed events outside their domestic market and introducing them to new export opportunities.

Every year, we generate billions of dollars in export business for customers as far apart as Germany, the USA, China and Australia.

With offices and agents in 43 countries we are a unique resource - no other event organiser has a global network of staff dedicated to helping its customers deal with the special demands of exhibiting in a foreign country.

 

How we can help you exhibit internationally:

  • All ISG staff are bi-lingual, so we can communicate with you in your mother tongue. This avoids many of the common problems associated with exhibiting overseas, in particular, misunderstandings over contracts produced in foreign languages, and lack of awareness of exhibition deadlines.
  • ISG can help you choose the right Reed event to meet your export objectives - and alert you to new markets, events and opportunities you may not be aware of.
  • We can advise you on your best route to market - either alone, or as part of a trade association group or national pavilion.
  • ISG can help secure financial support for your participation - we have close relationships with government bodies and can advise you on any grants available to support your exhibition presence, either as an individual company or as part of a trade delegation. We can also lobby on your behalf.
  • Once you have booked into your event, ISG can give you practical support and advice with everything from marketing your presence, to organising logistics and making travel arrangements.
  • When doing business in a foreign country it is important to understand and respect their business culture. Reed has a local presence in all the markets in which it operates, so ISG can give you first hand advice on any business customs and practices that may affect a successful outcome.
  • ISG also provides on-site customer support at most of Reed's shows. Normally, we will have a representative available at the show who can speak your mother tongue and help you with any issues affecting your participation, including during show build-up and break-down.

If you would like to know more about ISG China, please contact:

Tel: +86-10 - 59339000
Fax: +86-10- 5933 9233
Email: isgcnmarketing@reedexpo.com.cn
Website: www.reedexport.cn